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Colorectal Cancer Screening Outreach Project - Vietnamese Social Services (VSS)

Vietnamese Social Services (VSS) recently concluded a six-month colorectal cancer outreach project among the Vietnamese community in the Twin Cities. The goal of the project that was conducted from January to June was to increase awareness of colorectal cancer and the importance of screening.

Partnering with the American Cancer Society, staff tailored the organization’s Friend-to-Friend model to educate Vietnamese about the importance of early screening and to break down barriers and fears that individuals may have regarding colorectal cancer screening.

In addition to conducting classes and distributing health literature, the project promoted education and screening through a media campaign developed in cooperation with community partners such as KFAI Radio, Asian American Press, Ngay Nay Minnesota, and Little Saigon News. Events such as the Vietnamese New Year and church festivals were also used as venues to disseminate colorectal cancer screening messages.

For more information, contact: Marie Minh-Hien Tran
Phone: 651-917-2945
Email: mariemhtran@vssmn.org

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Rev. 05-25-07